Dr. FORHAIR selected actor Koo Kyo-hwan as its brand model.
Koo Kyo-hwan is an actor who reveals his unrivaled presence with his unique acting. He is receiving favorable reviews for his portrayal of a variety of characters, from serious to witty.
Dr. FORHAIR plans to promote the brand by featuring Koo Kyo-hwan as a ‘witty scalp expert.’ In the Dr. For Hair advertisement, Koo Kyo-hwan expressed the brand's characteristics of meeting customers directly and solving their scalp concerns.
The company said, “Dr. FORHAIR is a brand that gives you the pleasure of shampooing. Hair products developed by scalp experts solve modern people’s hair concerns. “We plan to expand brand awareness by joining hands with sincere actor Koo Kyo-hwan,” he said.
Dr. FORHAIR recently introduced new product and package designs, starting with the brand logo. The brand’s core values and product features are conveyed in a sensuous and pleasant way.